The thought of cold, dark days might make you think of getting cozy at home, sitting around the fireplace and drinking huge cups of hot chocolate. But if you’re a business, this homey visual doesn’t sound so great when you need to encourage people to get out and buy something they are not in dire need of. That’s why you, as a home appliance store owner, need to promote the home appliances that they need to turn the cold days into an opportunity to shop is so important for turning the long winter months into a season of thriving sales.

What domestic appliances are welcome over winter?

1. a refrigerator with a larger capacity

Much like bears preparing for hibernation, we too store up as much food as possible to survive the Winter months. Unlike bears, however, we tend to store it in our freezers! To prepare for the cold, many people need to make sure that they have a sizeable fridge freezer that will store all the food that they accumulate ready for the big Christmas meal and New Year’s party. Whether it is stand-alone or built-in fridges and freezers, these kitchen appliances with a larger capacity will save your life if you get snowed in or have a few unexpected guests that require more food!

There is no official threshold that defines a refrigerator as “large” or “extra-large.” Typically, large-capacity refrigerators can be around 36 inches wide, over 70 inches tall, and 33 to 35 inches deep. Capacity can range from around 22 - 28 cu. ft.

There must be customers whose current refrigerators no longer store enough to meet the families needs, especially over winer, so you can promote the refrigerator with a larger capacity.

2. trustworthy microwaves

After going through the pandemic, every home office worker knows the magic of microwave ovens. It not only can let its user enjoy a fast-and-friendly microwave meal. Alternatively, a home office worker can reheat the leftovers from last night’s dinner as lunch, saving time and money for better things. In winter, one of the best ways to stay warm is to eat warm food, however, with lower temperatures comes the problem of keeping the food warm! The solution to the problem is the microwaves in your cooking appliances store and this will be a problem no more!

Microwaves can penetrate food about 2.5 to 3.8 cm deep. As for thicker food, the outer layer is mainly heated and cooked by microwaves, whereas the inner layer is largely cooked by conducting heat energy through the hot outer layer. This means preheating is not necessary and you can reduce cooking time and energy consumption. In this way, besides reheating, microwave ovens are capable of cooking a variety of dishes, e.g. cooking a normal-sized fish in a few minutes, and cooking rice or noodles instantly. Many innovative microwave recipes have been trending in recent years.

Most modern appliances have energy-efficient settings, taking the Smad microwave as an example, it offers a variety of modes that will satisfy its users’ demands, making cooking that Christmas meal effortless.

3. effortless dishwashers

Dishwashers may not help their users keep warm in the cold but they will make the winter easy in other ways once winter hits! Whether they are built-in or stand-alone models, dishwashers are essential throughout this season from making the Christmas and New Year clean-up as effortless as it can be to helping to save that vital hot water for the shower!

There is an additional tip to cut down the electricity bill while an energy crisis is washing ashore in the United States and Europe. Many users take running the dishwasher as the first thing in the morning before they head to work, or after dinner when all of the dirty plates pile up. Even though most people don't spend a lot of time thinking about it, a simple decision like when to run the dishwasher can have a big effect on the energy bill over time. Here's why: Most energy companies charge higher rates for energy during peak hours. To lower your bill, check the energy company's peak hours and wait to run the dishwasher at another time.

4. Comfort-inducing Washer Dryers

In summer, doing the laundry is as easy as dropping your clothes in the washing machine, waiting for the cycle to end, and sticking them out on the line. After just a short time in the sun, you have clean and dry clothes. In winter, the weather is much cooler, meaning that line-drying your clothes takes much longer. But what we deadly need in winter are want warm houses, comforting food, and cozy beds. One of the best appliances to help to do this is a trusty washer and dryer! Throw in some softener and tumble until it's velvety to the touch and you’ll soon have a luxurious and cushiony bed that you won’t ever want to leave.

With cold months ahead, some of the many changes the season brings affect how we live our life, which also leaves the business open for more sales. If you want more information about the market performance of different appliances in winter, please feel free to let us know.